The No More Excuses Diet: Controversy Sells More

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This post was inspired by The No More Excuses Diet by Maria Kang who shares her no excuses philosophy that motivated her to become more fit. Join From Left to Write on March 12th as we discuss The No More Excuses Diet. As a member, I received a copy of the book for review purposes.

I remember the first time I saw Maria Kang’s photo on Facebook, posted by friends who are into fitness, posted by moms, posted by those whose careers are in the fitness and health field. If you went on any form of social media, I’m sure you saw the photo, and commentary. People who thought that it was a shaming moms who didn’t have six-pack abs, and those who agreed with her that no excuse is above your health and fitness.

The multiple times I have had to get back into the swing of things, when I first started living a healthy & active life and after my first pregnancy, I have appreciated the no BS attitude any fitness professional has had with me. This is what I need to make myself accountable and to make sure I succeed in whatever it is that I need to do to lose weight or kick the unhealthy habits I was partaking in. Logging my food, including the junk and treats, making a training schedule and following it. Having someone question when I don’t follow through with my plan, writing this blog and showing you all what I have or haven’t done. These are the things that keep me accountable.

However, I don’t believe that no excuses and an all or nothing attitude are beneficial for those who are starting out on the journey to healthy living. I have excuses just like everyone else, and I won’t hide the fact that they are excuses, but I also won’t feel bad for them either.

We don’t have any family nearby, if I want to get a workout in it has to be first thing in the morning, or for now the two times B is in school during the week. If it doesn’t happen then, then it won’t happen, end of story. Some times I wake up 5 times in the night and getting the extra 2 hours of sleep will make me a better mom that day then going to the gym, and sometimes it is the opposite. Nick’s disability also adds a layer of difficulty to things, not a complaint, but something I need to acknowledge. Leaving a 4-year-old and an infant with him alone just won’t be happening for a while, not an excuse, that is LIFE. Can I go for walks and try to get at-home workouts in? Of course. Will it be the same as getting my butt handed to me in a sweat-drenching workout at a local studio? No, and I don’t expect it to.

Maria Kang knew exactly what she was doing when she posted that photo, she stirred up controversy in the mom and fitness world. Controversy sells, hard work and honesty? Not so much. I am not saying that she hasn’t worked hard, she has. Her book is proof of that, and it is definitely tool I will be utilizing post-baby. Would she have gotten a book deal if she hadn’t posted that controversial photo? I don’t believe so. It reminds me of the saying “any PR is good PR”. The photo was posted, there was a ton of conversation regarding it, both good and bad. Then she received a book deal and her business picked up even more.

I think Maria Kang has a great approach to fitness and healthy living, she doesn’t belive in the all or nothing diet, fad diets,etc… she has a natural approach to dealing with treats and indulgences. Not something the average person would get from her initial photo.

What do you think? Does a controversial spark sell more than straightforward honesty?